Writing
Essays, talks, and practical notes on generative AI, experimentation, strategy, and the craft of building with digital tools.
Read my blog on SubstackFirst-party case study
A firsthand account of building Honeybee Logic: the problem, product choices, evidence to date, and lessons for responsible applied AI.
Read the case studyThe full argument
Unpredicted Innovation at Scale
A book-length treatment of generativity: how products, platforms, and AI can be designed so that users create valuable possibilities their original designers did not predict.
View the bookHear the ideas delivered
Hear two different explorations of the ideas: a public talk on machine organization and a long-form conversation about generativity.
Explore by theme
Explore writing and conversations about generative AI, authorship, entrepreneurship, digital tools, strategy, and the future of work.
Frameworks, teaching cases, and essays on prompting, agents, authorship, and learning with unfamiliar forms of intelligence.
Substack
A practical orientation to AI coding platforms, grounded in extensive use of Replit and focused on the gap between chatting with a model and deploying a professional software product.
Substack
A teaching framework that translates prompt-engineering research into concepts educators can use to help students move beyond trivial prompts.
Substack
Uses emerging agent behaviour to examine software that can exercise judgment, take actions, and assemble capabilities rather than merely follow a fixed sequence of instructions.
Substack
Begins with everyday deference to navigation systems and asks what happens as people place more trust, authority, and decision-making power in increasingly capable AI.
Substack
Treats large language models as a form of non-human intelligence and considers why their unfamiliar strengths and limitations require experimentation rather than easy analogy.
Substack
A first-person account of designing and teaching UCalgary's cross-campus Generative AI and Prompting course, with the course structure and learning rationale made visible.
Substack
Argues that AI-assisted writing does not remove authorship's central obligation: taking responsibility for the ideas, choices, and final text.
Substack
Explores a shift from software as a passive tool toward organizations in which AI can coordinate tasks, people, and other AI systems.
The Conversation
With Hadi Hemmati, makes the case that universities should enable responsible student experimentation so society can learn collectively about opaque, interactive AI systems.
Substack
Documents a hands-on experiment combining AI image generation with Amazon's print-on-demand publishing system, including the appeal and constraints of the model.
Substack
Examines the business side of an early AI-art storefront experiment: the initial premise, customer response, and what the test revealed about demand.
Substack
An early applied look at image generation that moves from the novelty of DALL-E to concrete experiments, uses, and questions about value.
Research-grounded ideas about uncertainty, play, small bets, strategic commitment, and digital entrepreneurship.
University of Calgary
A University of Calgary report on research with Zahra Jamshidi explaining why indie entrepreneurs may manage extreme uncertainty through portfolios of quick, low-cost experiments.
Substack
Reflects on an experiment that attracted collaborators and questions the assumption that every worthwhile entrepreneurial project needs an all-consuming mission.
Medium
Works through the apparent tension between strategy's deliberate commitments and entrepreneurship's openness to discovery and surprise.
Medium
Asks whether being too busy can make an entrepreneur less lucky, and connects play, exploration, and attentiveness to unexpected opportunity.
Medium
Tells the story of a first-of-its-kind entrepreneurship technology course whose students built bots, internal tools, and automation solutions for small businesses.
Build notes and practical guides for assembling software, no-code systems, remote-work setups, and online courses.
Substack
Looks at lifetime software subscriptions as both a buyer's portfolio and a SaaS financing choice, including why the arrangement can appeal to each side.
Substack
The technical companion to the AIGallery experiment: a walkthrough of turning a spreadsheet-backed catalogue into a working storefront with no-code tools.
University Affairs
A practical guide to the internet connection, workstation, displays, audio, and video equipment needed to work and teach from home.
University Affairs
A rapid-response guide to the resources and tools instructors could use when moving a course online during the COVID-19 disruption.
Medium
A guide to finding and combining software for a startup, organized around business needs rather than a single prescribed stack.
Talks and conversations exploring generative AI, entrepreneurship, and the future of work.
The Value Creators, episode 80
A 47-minute conversation with Hunter Hastings about generativity, end-user innovation, and how AI may amplify what small entrepreneurial teams can create.
Haskayne Business Exchange
A recorded public talk on what generative AI means for organizations, moving from model capabilities to the prospect of digital brains coordinating work at scale.
From ideas to an engagement
Share the audience, context, and decision your event or team is working through. That is the best starting point for discussing a paid keynote, workshop, or advisory session.